A Guide to Setting Up Your Refer a Friend Program

Alesia A
December 1, 2022

There’s value in acquiring new customers for your business, but there’s more to be said for retaining the ones you already have. A more loyal customer base not only means more sales and revenue for your company but also helps to create a community of users who can vouch for your products or services.

In this guide, we’ll go over everything you need to know about setting up a refer a friend program with the help of Alpine IQ’s marketing platform.

How You Can Reward Your Loyal Customers with Alpine IQ

It’s important to partner with a marketing platform that’s created for retailers and brands, like Alpine IQ.

Alpine IQ’s marketing platform includes a refer a friend program feature that allows you to reward your customers for referring new business your way. How it works is simple:

  • Customers are given their own unique and trackable referral link
  • Whenever they refer a friend who makes a purchase, they receive rewards points that can be redeemed in exchange for a reward of your choosing

Alpine IQ’s refer a friend program platform gives you an all-in-one solution for managing your customer database, tracking referrals, and issuing rewards.

You can also determine how you wish to reward your customers: whether it’s a percentage off their next purchase, or a free product, you have the flexibility to create a program that works best for your business. You can also reward them for simply signing up for your loyalty program.

Types of Rewards for Your Customers

The rewards you offer your customers can be as simple or as creative as you’d like. The essential thing is that you give them something that’s valuable to them. As we mentioned, with Alpine IQ, you have the flexibility to determine what your incentives are. Some of these include:

  • Discounts:  A percentage off their next purchase or a set dollar amount
  • Loyalty points: Earn points for every purchase that can be redeemed for discounts on products

And it doesn’t have to be a one-sided incentive! With a two-sided refer a friend program, you give a reward to both the customer and the person they refer. This is a great way to encourage customers to continue referring friends and helps to create a sense of community.

Get Started with Alpine IQ’s Recipes for Your Referral Programs!

Creating a refer a friend program with Alpine IQ is easy and only takes a few minutes to set up. And with Alpine IQ’s templates, you can create highly personalized marketing campaigns, including referral programs, that will help you attract and retain more customers.

To learn more, visit https://alpineiq.com/ or contact us at support@alpineiq.com. We’d be happy to answer any of your questions!

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Products

Marketing

Create and scale brilliant marketing campaigns

Loyalty

Turn pitstop customers into long-term patrons

Ecommerce

Order management and SEO foundations made easy

Analytics

Uncover insights and make smarter business decisions daily

Data / CDP

Power your marketing and operational strategy with clean, reliable data

Apps

Retailer-owned and fully branded native and web mobile apps

Text Messaging

Automate fully personalized, intelligently timed text messages

Email

Emails that drive real revenue and form customer loyalty

Push Notifications

Capture attention with customer web & native app notifications

Voice Drop

Deliver memorable voice memos straight to your customers

Direct Mail

Intelligent mail printed and shipped via behavior triggers

Abandoned Cart

Recover abandoned customer carts and the associated revenue

AI in AIQ

Leverage AI to craft dreamlike customer comms and optimize shopping experiences

Contests & Lotteries

Sustain rapid growth by running unique contests

Winback Campaigns

Keep your customers engaged with our automated win back technology

Birthday Offers

Show your customers that you care by sending them some love on their birthday

By business type

Premium Support

Hands on help from our team of dedicated experts

Certified Partners

3rd party experts certified by Alpine IQ

Free support

LIVE System Status

Minute by minute system status and major downtime incident responses

Platform User Guides

Get started quickly and learn about each of our features

Video Demos

Demos of our features and latest releases

Integration Guides

Consolidate multi-market business units through clean data they can trust

Developer Docs

Build amazing apps on top of API’s built for regulation and privacy

AIQ Blog

Up to date news and quick tips/ tricks from your favorite Alpine experts

AIQ Academy

Exclusive courses designed to make you an Alpine IQ certified expert.