Launch smarter loyalty with AIQ Wallet Passes

Most loyalty programs live inside apps, or worse–inside wallets that never leave the drawer.

AIQ's Wallet Pass puts your loyalty program front and center, directly in your customers’ Apple and Google Wallets.

From real-time point tracking to push notifications and personalized CTAs, AIQ Wallet Passes are a fully measurable, unfiltered loyalty channel that works without friction, filters, or app fatigue.

A direct line to every customer, no app required

“Push notifications are one of the only ways to consistently reach customers without fear of filtration or censorship. No mobile apps required or cumbersome onboarding processes. It's free and unstoppable.” - Nicholas Paschal, CEO at AIQ

What makes AIQ’s Wallet Passes different:

  • Live personalization: Display loyalty points, favorite categories, preferred brands, and more, refreshed in real time.
  • Push notification support: Deliver targeted messages through the wallet with full funnel tracking on opens and actions.
  • Custom CTA and landing pages: Drive traffic to ecommerce, landing pages, or promo pages with campaign-specific links.
  • No content censorship: Wallet Passes bypasses common SMS filtering and push restrictions.
  • Full attribution visibility: Measure every interaction, from pass downloads to clicks to conversions.

Whether you’re launching a campaign or driving in-store traffic, Wallet Passes help you close the loop between visibility and action.

Built to scale, styled to match

Every Wallet Pass can be customized globally or per store, making it easy to maintain brand consistency across locations and sub-brands.

  • Add logos, cover images, and brand colors
  • Customize content by store or organization
  • Use one AIQ account across multiple storefronts with unique branding per pass

And with support for both Apple and Google Wallet, every customer can access their rewards, regardless of device.

Smarter than static passes.

Competitors offer basic wallet functionality, but lack the ability to track engagement, personalize content, or deliver push campaigns.

AIQ’s Wallet Passes are different. It’s purpose-built for marketers who want full control over loyalty experiences and attribution.

Feature AIQ Wallet Passes Competitor cards Tap-to-pay Solutions
Apple and Google Wallet support Yes Yes No
Full funnel campaign attribution Yes No No
Push notifications Yes No No
Real-time personalization Yes No No
Store-level brand customization Yes Limited Not applicable
Ecommerce and native app integration Yes Limited Only for ACH payments
Campaign builder integration Yes No No

Launch today

Wallet Pass is now available to all Alpine IQ customers. Whether you're building a high-performing loyalty program or modernizing your outreach channels, Wallet Pass offers an elegant, measurable way to stay in your customer’s pocket, and on their mind.

Discover: AIQ Wallet Passes

Start learning: AIQ Academy - Wallet Passes

Katie Howe

Katie Howe is the voice behind AIQ’s marketing content, blending strategic insight with a knack for storytelling. With a background in brand development and customer engagement, she’s passionate about helping retailers and brands unlock the full potential of their data and campaigns. When she’s not writing, Katie’s likely exploring new cities, testing recipes, or browsing bookshops.

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