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POS

Lightspeed

Retail POS

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About Lightspeed

Lightspeed is a cloud-based point-of-sale platform designed for retailers and restaurants. It offers tools for sales tracking, inventory management, and customer engagement across multiple locations and channels.

AIQ and Lightspeed

The AIQ and Lightspeed integration connects in-store purchase data to AIQ’s marketing and loyalty engine. Retailers can trigger personalized campaigns, reward loyal customers, and analyze marketing performance using real-time sales insights from Lightspeed.

Note: AIQ integrates with both Lightspeed R and X only.

Use Cases

Loyalty Program Integration: Automatically issue and redeem AIQ loyalty points based on Lightspeed purchases.
Targeted Campaigns: Send SMS and email campaigns based on items bought, visit frequency, or total spend.
Customer Segmentation: Build dynamic audiences in AIQ using Lightspeed data like purchase history and product categories.
Attribution Tracking: Tie marketing campaigns directly to Lightspeed POS sales to measure effectiveness and ROI.
Automated Winbacks: Re-engage lapsed customers with time-based campaigns based on last purchase date.
Omnichannel Consistency: Deliver unified messaging across in-store, online, and mobile touchpoints using centralized data.