MJ Freeway is a cannabis point-of-sale and compliance platform designed for dispensaries and vertically integrated operators. It offers inventory management, sales tracking, and state reporting tools.
The AIQ and MJ Freeway integration connects in-store transaction data to AIQ’s marketing and loyalty platform. This enables retailers to run smarter campaigns, build dynamic audiences, and reward customer behavior using real-time sales data from MJ Freeway.
Loyalty Sync: Earn and redeem AIQ loyalty points based on purchases made through MJ Freeway.
Behavior-Based Campaigns: Trigger email and SMS campaigns based on specific products, spend levels, or visit frequency.
Smart Segmentation: Build audiences using purchase history, product categories, and customer lifetime value.
Attribution Tracking: Measure ROI by connecting marketing actions to actual transactions in MJ Freeway.
Automated Winbacks: Identify and re-engage customers who haven’t shopped in a while.
Compliant Engagement: Ensure all messaging aligns with regulations using verified, compliant transaction data.