Retail marketing doesn’t fail because teams lack tools. It fails because those tools don’t work together.
Ads live in one system. Customer data lives in another. Messaging, loyalty, ecommerce, and analytics each operate in their own lanes. Performance is measured after the fact, often without a clear line back to revenue.
That fragmentation creates a familiar gap between effort and outcome.
AIQ was built to close that gap.
Performance doesn’t come from channels. It comes from systems.
Shoppers don’t experience marketing as individual tactics. They experience a journey: discovering a product, evaluating options, choosing where to buy, and deciding whether to return.
AIQ connects the systems behind that journey so each interaction builds on the last.
Instead of disconnected tools, AIQ brings together:
Each product is designed to work independently, but performs best when used together.
Visibility is only valuable if it leads somewhere meaningful.
AIQ Loops places brand messaging inside retailer-owned environments, capturing attention when shoppers are already in a buying mindset. With the introduction of destination URL tracking, that attention no longer stops at an impression or a click.
Every Loops interaction can now be routed directly to:
All within trusted, compliant, retailer-owned environments.
This closes a long-standing gap in retail media: connecting visibility to the deepest possible point in the buying journey, without sending shoppers elsewhere or breaking retailer control.
For brands, it creates a clearer path from impression to purchase.
For retailers, it keeps discovery, decision, and conversion inside their ecosystem.
Once a shopper engages, disconnected systems usually stall.
AIQ Flows, coming Q1 2026, removes that friction by using real-time behavior to guide what happens next. Instead of static campaigns, Flows adapts journeys based on how customers actually interact, whether that’s browsing a menu, completing a purchase, or going inactive.
Because Flows will be powered by AIQ’s unified data layer:
Marketing becomes responsive instead of reactive.
Retention doesn’t live in a separate system at AIQ.
AIQ Loyalty, Mobile Apps, and Wallet Passes extend the same connected experience beyond the first purchase. Customers don’t just earn points; they engage across owned channels that are fully integrated with messaging, automation, and analytics.
That means:
Retention becomes measurable and repeatable, not anecdotal.
Most platforms stop at surface metrics.
AIQ Analytics connects performance back to what matters most: transactions, revenue, and long-term value. Because data flows across Loops, Flows, Loyalty, Messaging, and ecommerce, performance isn’t pieced together after the fact.
It’s visible as it happens.
Teams can understand:
Insight turns directly into action, without exporting data or switching systems.
AIQ isn’t a collection of features. It’s a connected retail performance platform.
By design, each product strengthens the others:
That compounding effect is what allows brands and retailers to move faster, market smarter, and grow more efficiently.
Because in modern retail, performance doesn’t come from a single tactic. It comes from everything working together.
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