AIQ FOR VENUES & EVENTS

Make the experience begin before arrival.

Give guests useful details before they arrive, a little more to enjoy while they are here, and an invitation worth opening afterward.

Guests enjoying a live event together
NOVA HOUSEExample
AM
Alex MorganA night out, with the details connected
RelationshipSubscribed guest
Next visitNova House live
InterestsLive music
THE NEXT CONNECTION

Make arriving feel easy.

Keep event and parking details in the same invitation.

Your evening at Nova House is coming up.Find the arrival and parking information before you set out.
THE NEXT CONNECTION

Recognize a familiar guest.

Use connected visits to shape rewards and invitations.

A little more to look forward to.See your guest rewards and the latest venue updates.
THE NEXT CONNECTION

Give the night a next chapter.

Follow up with feedback and a relevant event invitation.

Thanks for joining us.Tell us about your visit, then see what is coming next.

BEFORE. DURING. AFTER.

Stay connected aroundthe whole experience.

Bring presales, arrival information, dining invitations, and post-event follow-ups into the same guest relationship.

EXAMPLE AUDIENCESubscribed to event updates
NOVA HOUSE

A great night starts with the details.

Your evening at Nova House is coming up. Find arrival, parking, and venue information before you leave home.

Plan your evening

A clearer plan before the first step through the door.

EXAMPLE AUDIENCEFrequent guest · connected visit history
NOVA HOUSE

More to look forward to.

Explore a dining invitation, check your guest rewards, and find the latest venue updates.

Explore your visit

A welcome shaped by the relationship.

EXAMPLE AUDIENCEConnected recent visit
NOVA HOUSE

One great night. What is next?

Thanks for joining us. Tell us how the experience felt and explore upcoming events at Nova House.

See what is next

Feedback and a reason to return, after the applause.

GIVE REGULARS SOMETHING TO LOOK FORWARD TO

Recognize the guest.Reward the return visit.

Create VIP rewards around your program and make joining part of the visit. With Adentro, Wi-Fi connections can bring guest contact and visit information into AIQ.

  • Make joining feel natural.Connect Wi-Fi onboarding and loyalty enrollment through Adentro.
  • Recognize repeat visits.Use connected guest history to shape audiences and rewards.
  • Keep the invitation close.Offer branded wallet updates through your applicable venue setup.
Explore Loyalty

LET THE NEXT UPDATE FOLLOW THE MOMENT

The right details.Before they are needed.

Plan show reminders, reservation updates, and post-visit surveys. If weather or plans change, share your team’s latest information while it is useful.

FlowsVenues & Events example
NOVA HOUSEEvent reminder

Your evening is coming up.

Find arrival and parking details for Nova House here.

NOVA HOUSEPlan-change update

A change to tonight’s plans.

Check the latest event information before you set out.

NOVA HOUSEPost-visit survey

Thanks for joining us.

How was your visit? Your feedback helps shape the next experience.

Chat inboxExample
AM
Alex MorganNova House live · subscribed guest
NOVA HOUSE

Where can I find parking information for tonight?

The arrival link has the latest parking details, Alex. Let us know if there is anything else we can help with.

Profile context, alongside the conversation

LEAVE ROOM FOR A REPLY

Send the useful details.Keep the conversation open.

From the first reservation question to feedback after a show, give guests a useful way to reach your team. Keep visit context and saved responses alongside the conversation.

  • Help people plan with confidence.Share parking, show, and reservation information.
  • Give the news a useful destination.Send weather updates, pop-up event invitations, and time-sensitive venue instructions.
  • Listen after the lights come up.Use surveys and review requests to learn how the visit felt.
Explore Marketing

Connect the visitto the next invitation.

Adentro Wi-Fi visits can help connect who came, how often they return, and the contact details they share. Use that context for relevant messages before and after future events.

Adentro Wi-FiGuest contacts · visit activity
A connected guestVisit frequency · shared preferences
A relevant next invitationAudiences · rewards · event messages

THE TOOLS BEHIND THE EXPERIENCE

More ways to makethe visit feel connected.

Bring the arrival, the experience, and the next invitation into one guest relationship.

Venues & Events capability chart
What your venue needsOne connected platformA basic text-only setup
Reach people in more waysEmail, SMS, push & direct mail
Give the message the right place to land.

Coordinate useful updates for guests across your communication channels.

Text messaging only
Choose a useful momentScheduled & behavior-based sends
Follow the moment that matters.

Schedule a shared announcement, choose a sending window, or follow qualifying activity.

Batch sends
Make the first connection easierAdentro Wi-Fi onboarding
Start with the visit.

Bring Wi-Fi contacts and guest visits into AIQ through Adentro.

Separate onboarding tools
Keep the reply connectedChat + response templates
Answer with context close at hand.

Use saved responses and profile details when guests ask a question.

Separate inbox and records
Keep another route readyWaterfall messaging
Use the next eligible channel.

Set a priority order. AIQ selects the first eligible channel for each recipient.

One channel per campaign
Find a more useful groupAI-assisted audiences
Describe the people you need to reach.

Start with a plain-language request, then review the audience logic AIQ suggests.

Manual audience building
Keep the next update closeBranded wallet pass
Give updates a familiar place.

Offer guests a branded Apple or Google wallet pass through your applicable setup.

Separate wallet tools

A basic text-only setup is shown for comparison; capabilities vary by provider. AIQ features depend on your plan and connected tools. Waterfall requires Marketing Pro.

A FEW USEFUL ANSWERS

Build around the wayyour team works.

Can Wi-Fi visits help us build audiences?

With Adentro, captured contacts and visit activity can sync with AIQ. Use available data for audiences and follow-ups.

Can we send updates before and after an event?

Yes. Schedule reminders and follow-ups, or use connected activity and Flow conditions to shape the next step.

Is a wallet pass the same as an event ticket?

No. The example here is a branded rewards and communication pass. Admission and ticketing depend on your separate event systems.

PUT YOUR NEXT IDEA TO WORK

Turn a great nightinto their next plan.

See how AIQ can support the way your team works.

Book a demo