Know every customer, not just their last receipt.

Personas brings every store visit, online order, and loyalty action into one customer profile. Your team knows who they’re talking to, and every message starts from real history.

Explore Personas
PersonasExample
MR
Maya ReynoldsCustomer since March 2023 · Denver
Loyalty member
Visits
38
Lifetime spend
$2,914
Loyalty points
1,240
Weekend shopperPrefers new arrivalsEmail opted in
Recent activity
Downtown storeLatte + house blend
$24.00Today
Online orderWhole bean subscription
$36.00Oct 14
Store, online, and loyalty history together

What do you need to do?

Browse all features
One profile per customerEvery visit, order, and reward in one place.4 featuresBring your customers with youStart with the customers you already have.3 featuresHelp at the counterHelp staff treat every shopper like a regular.5 featuresBuilt for regulated retailStay compliant without extra work.1 feature

One profile per customer

Every visit, order, and reward in one place.

Customer persona profilesEach customer’s purchases, preferences, and engagement, all in one profile.Unified profile cardsAn at-a-glance card with the details your team needs most.Automatic profile mergingDuplicate records combine on their own, so history and points stay together.Manual profile mergingCombine two records yourself when you know they’re the same person.

Bring your customers with you

Start with the customers you already have.

Customer creationAdd a new customer in seconds.Bulk importingMove an existing customer list into AIQ in one upload.Archived customer profilesKeep your active list clean without losing anyone’s history.

Help at the counter

Help staff treat every shopper like a regular.

Staff-facing customer viewsStaff see what they need to help a shopper, without extra access.Receipt lookupFind a customer’s past purchase in seconds.Customer account recoveryGet a shopper back into their account quickly.Manual point adjustmentsFix a balance or reward a customer on the spot.Automatic point modifiersPoints adjust on their own based on rules you set.

Built for regulated retail

Stay compliant without extra work.

Minor customer profilesRecord minors with guardian details and signed waivers. They’re never messaged, added to audiences, or given loyalty points.

The problem

The same shopper shouldn’t live in five places.

  1. 01
    Duplicate recordsOne customer, three profiles, three different points balances.
  2. 02
    History you can’t seeStaff can’t tell a first-time shopper from a regular.
  3. 03
    Data you can’t act onWithout one clean profile, personalization is guesswork.
A Juniper customer collecting an order from the barista

With Astro

Ask Astro about any customer

Astro

Ask Astro who your top spenders are, who hasn’t been back in 45 days, or what a customer usually buys. It answers from your Personas data.

Juniper Coffee · Example prompt

Who hasn’t visited in 45 days?

Explore Astro Prompt

Outcomes

Built to move the numbers that matter.

  • Repeat visits
  • Personalized offers
  • Accurate loyalty balances
  • Faster service at the counter

Also included Persona merge troubleshooting

Browse all features(14)

One profile per customer

Bring your customers with you

Help at the counter

Built for regulated retail

Also included

See it with your own customers.

We’ll show you how Personas fits your business, using your own goals.

Book a demo